Privacy Policy

MyFlow Fitness is a personalised training and nutrition app. This policy explains what personal data the app collects, why it is collected, who processes it, how long it is kept and how you can remove it.

• Account and authentication data: your email address, username, encrypted password credentials and the date you accepted our Terms & Conditions.
• Fitness goals and profile details you enter: age, sex, height, weight, activity level, experience level and training goal.
• Workout history and progress: your weekly split, logged sessions, sets, personal records, streaks, body measurements and any progress photos you add.
• Nutrition information you enter: food entries, calories, macros, saved foods, and barcode or label scans you submit.
• Subscription and entitlement information: whether you hold an active MyFlow Pro entitlement, the plan type and its renewal state.
• Device and diagnostic information, where applicable: app version, the screen you were on, coarse device type and browser type, and error diagnostics used to fix problems.
• Support data: the content of messages you send through Support or Help & Feedback.

• To create and secure your account and keep you signed in.
• To calculate your calorie and macro targets and generate your training plan.
• To show your progress, personal records and streaks across your devices.
• To provide the AI features you explicitly request, such as Today's Focus and AI meal estimates.
• To verify your MyFlow Pro entitlement and unlock the correct features.
• To diagnose faults, prevent misuse and improve the app.
• To reply to support requests you send us.

Today's Focus, AI meal estimates and label scanning send only the minimum context needed — such as your goal, planned session, or the food description or label image you submitted — to an AI provider so a response can be generated. AI output is an approximation, not verified nutritional or medical data. Results may be cached against your account so the same request does not need to be generated again.

• Supabase — hosts our secured database and authentication, storing your account and app data.
• RevenueCat — manages subscription entitlements so the app knows whether MyFlow Pro is active.
• Apple App Store and Google Play — process in-app purchases and subscriptions.
• AI providers — generate the responses for the AI features described above.
• Email delivery provider — sends account emails such as password resets and support replies.

Payments made in the app are handled entirely by Apple or Google. MyFlow does not store full card details and never receives your payment card number.

Your personal data is never sold, rented or used for third-party advertising. Health related data — weight, measurements and progress photos — is stored against your account only, protected by database access rules so no other user can read it.

• Data is kept while your account is active so your history and progress remain available to you.
• Cached AI food estimates are reused for up to 90 days before being regenerated.
• You can permanently delete your account at any time using the Delete Account feature in Settings. This removes your account and associated MyFlow data and cannot be undone.
• Deleting your account does not cancel an Apple or Google subscription — cancel that separately in your store settings.
• Limited records may be retained where we are legally required to keep them.

Data is transmitted over encrypted connections and stored in a secured cloud database with per-account access rules, so your records are only reachable by your signed-in account. No system can be guaranteed perfectly secure, so please use a strong, unique password and keep your login details private.

Depending on where you live, you may have the right to access, correct, export, restrict or delete your personal data, to object to certain processing, and to withdraw consent. You can access and correct your data in the app, delete it from Settings, or contact the MyFlow Support Team through Support with any privacy request.

Our service providers may process and store data in countries outside your own. Where that happens, we rely on providers that apply appropriate safeguards for international transfers.

MyFlow is not intended for children under 13, and we do not knowingly collect data from them. If you believe a child has created an account, contact us and we will remove it.

MyFlow provides fitness and nutrition information for general informational purposes and is not a substitute for professional medical advice, diagnosis or treatment. Consult an appropriate healthcare professional where necessary.

We may update this policy as the app develops. The date at the top of this page always shows the current version, and material changes will be highlighted in the app.